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3 things nonprofits must consider in marketing

By Adam Walker | Mar 3, 2016

Marketing is critical for all organizations; this is true for nonprofits as well. Nonprofits must market to spread their message and increase financial and volunteer support. While a nonprofit’s marketing doesn’t have to be expensive, it should include thoughtfulness in the following areas. The nonprofit’s brand must be maintained. The brand is the essence of…

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5 ways that nonprofits can benefit from thinking like a startup

By Jeff Hilimire | Mar 3, 2016

I had the opportunity to run a board retreat for a nonprofit that I’m a part of recently, and the theme of the day was, “How to think like a startup.” My goal with the board was to get them thinking about how a startup would tackle the problems we face vs. simply looking at…

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