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Patience vs Persistence

  Persistence and patience: When it comes to fundraising, these two struggle in tug of war. Chasing dollars requires a level of persistence to stay on top of cultivating a relationship. But where do you draw the line so your efforts don’t become detrimental to your own hard work? On one hand, you hear your…

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3 reasons your nonprofit should start using Slack today

I was talking with a good friend over the weekend that works for a nonprofit when he said to me, “I wish we could find a better way to communicate internally aside from sending a ton of emails.” Of course, my immediate response was, “You should use Slack!” My friend had never heard of Slack,…

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3 ways to improve giving on your nonprofit’s website today

One of the main things that nonprofits need from their website is help with raising funds. Though this is clear, sometimes the best way to go about raising funds on a nonprofit website is not.  So, here are three ways that you can improve giving on your nonprofit’s website today. Ask for donations. I know…

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Nonprofits would benefit from thinking small…and thinking big

One of the things we saw with 48in48’s inaugural Atlanta event last year was the difficulty that some nonprofits had with getting ready for their new website to be built. A few even reached out to us the week of the event and said they didn’t think they could “manage” a new website because they…

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What’s behind our “Thank you”

What’s behind our “Thank you”… I once heard that it takes seven times receiving the words “thank you” before feeling truly appreciated. Not sure that if someone rattles off 7 thank yous, that it would feel authentic, but personally, I get the idea. I’m a sucker for a bit extra effort, myself, like a thank…

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3 things nonprofits must consider in marketing

Marketing is critical for all organizations; this is true for nonprofits as well. Nonprofits must market to spread their message and increase financial and volunteer support. While a nonprofit’s marketing doesn’t have to be expensive, it should include thoughtfulness in the following areas. The nonprofit’s brand must be maintained. The brand is the essence of…

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5 ways that nonprofits can benefit from thinking like a startup

I had the opportunity to run a board retreat for a nonprofit that I’m a part of recently, and the theme of the day was, “How to think like a startup.” My goal with the board was to get them thinking about how a startup would tackle the problems we face vs. simply looking at…

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