48in48 Nonprofit Highlight – January 2020: Equity Alliance of Washington

Equity Alliance of Washington is building more than homes… Equity Alliance of Washington F.A.M.E. is a Seattle-based non-profit focused on building affordable homes for Black and African-American families. In many cities across the world, there are ethnic communities that are created and maintained over generations. But in America for various reasons such as gentrification and…

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How to turn your young nonprofit into a mature organization

How self-aware are you? You may know how old your nonprofit is – but do you know how mature it is? Today, we take a moment to consider the lifecycle of your nonprofit brand and offer some simple ways to take the next step in your development. The first thing to keep in mind is that…

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Three ways Nonprofits can improve fundraising with their website

A nonprofit’s website should be one of its best fundraising tools.  A good site will quickly share what the nonprofit does, explain why that is important, and ask people to get involved through volunteerism and giving. The key to using your website to increase giving is clear communication. If a visitor understood the need and…

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3 ways to improve giving on your nonprofit’s website today

One of the main things that nonprofits need from their website is help with raising funds. Though this is clear, sometimes the best way to go about raising funds on a nonprofit website is not.  So, here are three ways that you can improve giving on your nonprofit’s website today. Ask for donations. I know…

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3 things nonprofits must consider in marketing

Marketing is critical for all organizations; this is true for nonprofits as well. Nonprofits must market to spread their message and increase financial and volunteer support. While a nonprofit’s marketing doesn’t have to be expensive, it should include thoughtfulness in the following areas. The nonprofit’s brand must be maintained. The brand is the essence of…

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